职位描述
职位名称:
Sales Strategy
公司:
AUDI CHINA Enterprise Management Co., Ltd.
发布起始日期:
2025/7/4
职位地点:
北京
职能:
销售和市场
职位描述:
MAIN GOALS AND OBJECTIVES
This position takes overall responsibility of all aspects related to VW Group Planning round process. It further represents AUDI brand in alignments with Joint ventures, VW Group China and Audi AG.
RESPONSIBILITIES / TASKS
- Alignment of premium brand indicator
- Definition of criteria of premium competitors relevant for Audi in China
- Analyze automotive brand behavior in the Chinese market
- Propose and align set of premium brands within Region China, Audi AG & VW Group
- Forecast long-term premium market development (10 years)
- Market and competitor analysis
- Size & body type classification of all models in the market
- Overall market size forecast
- Fuel type forecast
- Break down into size & body style segments
- Establish a set of planning premises
- Document the core data for each car, including
- Lifecycle
- Engine offer
- Price
- Product features
- Plan Audi sales volumes (10 years)
- Analyze product competitiveness & price positioning of relevant set of Audi competitors
- Define target market & share
- Derive AaK plan for all models over 10 years
- Stakeholder management
- Steer all planning round volume related aspects within Region China
- This includes:
- Set up planning & alignment timeline
- Align on common volume plan with several Joint Venture OEMs
- Align on common volume plan with headquarter Audi AG & VGC
- Ensure distribution of results in line with confidentiality guidelines
Necessary education:
- Bachelor or Master degree
- Major in Business Administration, Accounting, Commercial, etc.
Personal skills:
- Process oriented and results driven
- Strong interpersonal skills to build trust with various stakeholders
- Ability to “connect the dots” and pay attention to details
- Strong mindset with ability to work under pressure
Working experience (in years):
- At least 7 years+ in automotive industry
- At least 3 years+’ sales planning experience
Remarks (Language, IT-Knowledge, Certificates etc.):
- Proficient communication skills in English; German is strongly recommended
- Intermediate/Advanced in MS office (Excel, PowerPoint, Word)
Follow us on our WeChat Account for our latest job openings, recruitment events and to learn more about Audi China culture.
微信公众号:奥迪中国招聘